Today’s show features three entrepreneurs who are writing their books while running their individual businesses. Jennifer Moore recently left a professorship at Kennesaw State University to focus full time on her counseling and coaching practice, Isis Consulting, while starting to write her first book. PR entrepreneurs Debbie Fitzgerald, president of Fitzgerald PR, and Ed Van Herik, founder of Van Herik Communications, are writing a book together. Like most entrepreneurs, these guests have more ideas than time, so we’ll talk with them about why they are writing a book, how they are creating time to write and where they are getting stuck in the process. Tim Morrison and Vanessa Lowry are both in the studio to ask questions and offer suggestions on moving these manuscripts along.

How successful is your executive leadership in engaging employees and building a culture that elicits innovation and creativity?  Do you have employees who seem to have left most of themselves at home but are very much present come pay day?  And how fiscally fit is your business or company?  Is it sound enough to achieve corporate visions and goals.  What might a fiscal check up reveal?  Is it possible to undergo a meaningful fiscal diagnosis that will generate a solid treatment plan and lead to an ongoing wellness procedure? And about employees? Is there a way to clearly to generate a “bring it on” attitude in management and employees in order to maintain innovation and creativity?

Today’s guests come with answers, ideas and insights.

 Roger Blackstock is Founder and CEO of Peer Synergy Group an executive advisory firm focused on helping CEO’s and Executives in leading self, leading people, and leading culture. He retired from the U.S. Army with the rank of Colonel.  He was a Green Beret and Jump Master.  Roger is also an Atlanta region Chair for Vistage International, the global leader in the executive performance field and the world’s largest CEO membership organization.

Gary Patterson has more than 30 years of senior management experience and has provided high level strategic guidance for more than 200 companies — from start-ups to  Fortune 500.  — to provide high level strategic guidance and expertise. His company – FiscalDoctor™  – helps CEOs, board members, executive teams, and private equity investors and owners achieve fiscal health.

Studies and personal experience tell us that writing about challenging, pain chilling experiences can help us move on after the trauma. In this broadcast our guests share their own experiences around this kind of writing.

The ArtReach Foundation, Inc. is an international non-profit dedicated to children and adults in their recovery from the traumatic effects from war, violence, or natural disaster. The ArtReach Model®  incorporates the creative arts therapies within a psycho-dynamic group process. Writing is one of those art forms. ArtReach is headquartered in Atlanta, Georgia, and is also a registered NGO in Jordan. Ms. Susan Anderson is Founder & CEO of The ArtReach Foundation, Inc. Ms. Anderson is establishing an important U.S. initiative called “ArtReach: Project America” to help U.S. military personnel returning from Iraq and Afghanistan, diagnosed with post-traumatic stress and mild-traumatic brain injuries.

Robert Faulkender is a retired Army officer, businessman, and college professor. He is a graduate of West Point, and, while in the Military, earned an advanced degree in Operations Research Systems Analysis from Georgia Tech. In retirement, Bob has taken an interest in writing.  In his first book, Bob wrote about his military experiences based on his first year in Vietnam – Filtered by Time.

Katherine (Kit) Kammer is an international leadership, team and career coach. Her journey to helping thousands of individual realize their performance potential and achieve their dream jobs began with her studies at LSU and a bachelors degree in music education followed by a MS in Business Administration.  Kit has a long and impressive career in leadership development and outplacement.  Her company is Kammer & Associates.

Continual growth in his own life is important for Peter Vajda. Although Peter holds a PhD in cognitive psychology, he continues to read, study and learn.  He has been a professor, manager of instructional design departments, and a life coach.  He describes himself as Chief Guide at True North Partnering where he focuses on supporting individuals as they work through and overcome personal barriers and obstacles that get in the way of their experiencing success, happiness, confidence and control.

Beth Misner describes herself as an author, speaker, humanitarian, wife and mother.  Other applicable appellations are founder, director, entrepreneur.  Beth has contributed to several books authored by her husband, Ivan Misner, founder of BNI.  She recently released her own first book Jesus and the Secret and is working on her second book currently titled, Called Out. Beth founded and directs the Journey Center in Claremont, CA. Ashley, Cassandra and Trey are her 3 adult children.  Together Ivan and Beth support children’s educational programs all over the world through the BNI-Misner Foundation. This is but a small taste of all the Beth engages in, so why does she write?  What does she hope to achieve through writing?  How does she find the time?  And the topics?

Sandy Beckwith has experience on both sides of the book promotion fence. She conducted winning publicity campaigns for her own books, as well as successfully promoted books for her clients. She uses workshops and one-on-one coaching to help individuals and organizations learn how to generate their own publicity. Find out more at www.buildbookbuzz.com.

Sandra is the author of two publicity books – Streetwise Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement, a how-to guide for small business owners like freelance writers, and Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions, a step-by-step manual for nonprofit organizations. She is also the author of WHY CAN’T A MAN BE MORE LIKE A WOMAN? and has ghostwritten several nonfiction books.

Permanent guest host Vanessa Lowry talks with Sandra about virtual book tours, tips for creating and distributing press releases and how to capture the attention of the media and your target reader.

Post a question for Sandra or leave a comment of what you found helpful from her interview.

At Write Choice Services and Write Here, Write Now, we believe that business leaders, entrepreneurs and professionals have a book staring at them that begs to be written.  The book does not have to be long or involved; it does have to share solid information and provide insight. Today’s guest, Mike Dunham, is putting the finishing touches on his “book that begs to be written.”  Mike is a partner at Gibson, Deal, Fletcher and Dunham Law Offices.  He has extensive experience in landlord-tenant matters.  Drawing upon Georgia Legal Code and his own practice, Attorney Dunham has crafted an insightful book to help both landlords and tenants understand the laws and processes pertinent to rental property.  Our conversation will focus on the process of writing – how he identified his “book,” how he set about to write it, what the experience has been like, insights that he has for others.

What is it like to write in different areas or genres?  Our guest on this special edition of Write Here, Write Now is Janet Litherland Barnes, the author of the 6 novels, 10 nonfiction books, and numerous articles and stories for national magazines.  Her Absolutely Unforgettable Parties reached #2 on the Small Press Top 10 best-sellers list.  The Clown Ministry Handbook, a Group magazine “Book of the Year,” is currently in its fourth edition and praised on the Internet as “THE book on Clown Ministry!”  Formerly a professional actor/singer/dancer, Janet also performed for the U.S.O. at military installations.  Her theatrical background led her to author more than 100 music/drama-related scripts.  In addition, she has taught college extension courses in creative writing and has worked as an editor and writing coach.  Janet is founder and editor emeritus of Write Choice Services, Inc. Janet’s insights and experiences as a writer and editor provide encouragement to all who write or contemplate writing someday.

Are you creating audio products from your published book? Or publishing a book to compliment your audio products?

Dianna Booher is the best-selling author of 46 books, published in 23 languages, with nearly 4 million copies sold. Her most recent books are Creating Personal Presence and Communicate with Confidence! Dianna has developed numerous audio products that companion her books, including a 15 CD audio series for Communicate with Confidence. Her work has won an American Library Association’s Best Nonfiction of the Year award and has appeared on Executive Soundview Summaries list of “20 Best Business Books of the Decade.”

Walter Lawrence, aka T.W. Lawrence, is a business owner and author of Take Me to Texas, a collection of twelve short stories. His entire book has been recreated in an audio version, but the short story Dusty, Lord Show Me the Way is being distributed as a free gift to Walt’s readers and potential readers. The journey of Project Dusty has led to additional product ideas and promotional opportunities.

Sandy Weaver Carman is owner and CEO of Voicework on Demand.  In addition to being the author of her own award winning book, The Original MBA, Sandy assists clients in turning their audio into products, as well as creating audio versions of their published books — helping them produce a Revenue River.

Join this lively discussion of leveraging your print content to audio and your audio content to print.